Careers in Marketing & Communications
One hundred and fifty-seven careers across brand, growth, content, public relations, communications strategy, and the analytical and creative work that brings products to the audiences they serve. Each card below carries the typical preparation path, the salary range from entry to senior level, and a short read on what the work actually involves day to day.
157 careers in Marketing & Communications
Ad Operations Specialist
Bachelor's Degree · $65,000
Manages and optimizes digital advertising campaigns, ensuring ads are delivered correctly, efficiently, and meet…
Advertising and Promotions Managers
Bachelor's Degree · $126,960
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters,…
Advertising Effectiveness Researcher
Master's in Marketing, Statistics, or Media Studies · $92,000
Measures the impact of advertising campaigns across media channels using pre/post testing, brand lift studies,…
Affiliate Marketing Manager
Bachelor's degree (Marketing/Business) · $75,000
Manages affiliate and partner marketing programs, recruiting affiliates, negotiating commissions, tracking performance,…
AI/ML Product Manager
Bachelor's degree in CS/Data Science (MS preferred) · $185,000
Manages the product lifecycle for AI/ML-powered features and products, bridging data science, engineering, and business…
Associate Creative Director
Bachelor's Degree · $105,000
Lead creative teams in developing innovative advertising campaigns and marketing materials, conceptualizing ideas,…
Audience Engagement Manager
Bachelor's degree · $85,000
Develop and execute strategies to foster meaningful interactions between the organization and its target audience by…
Audience Growth Specialist
Bachelor's Degree · $85,000
Develops and executes strategies to expand an organization's audience reach and engagement across various digital…
Brand Tracking Researcher
Bachelor's in Marketing or Statistics; Master's preferred · $85,000
Designs and manages continuous brand health tracking programs measuring awareness, consideration, preference, and…
Behavioral Scientist (Applied)
Ph.D. in Behavioral Economics, Psychology, or Decision Science · $105,000
Applies behavioral economics and psychology principles to design nudges, choice architectures, and interventions that…
Brand Ambassador
High School Diploma · $55,000
Engages with target audiences to promote products or services, fostering positive brand perception and driving sales…
Brand Director
Bachelor's Degree · $130,000
Develops and executes comprehensive brand strategies to enhance brand visibility, reputation, and market share.…
Brand Manager
Bachelor's Degree · $100,000
Develops and executes brand strategy to build brand equity, drive consumer preference, and achieve business objectives.…
Brand Storyteller / Narrative Designer (Marketing)
Bachelor's in Communications, English, Journalism, or Creative Writing; narrative design experience valued · $88,000
Develops and maintains the overarching brand narrative, crafting origin stories, customer journey narratives, and…
Brand Strategist
Bachelor's Degree · $105,000
Develops and executes comprehensive brand strategies to enhance market presence and drive customer engagement. Conducts…
Brand Strategist / Digital Brand Manager
Bachelor's degree (Marketing/Communications; MBA valued) · $88,000
Develops and manages brand strategy across digital channels, ensuring brand consistency, positioning, messaging, and…
Business Intelligence Manager
Bachelor's Degree · $130,000 - $165,000
Leads the development and execution of business intelligence strategies, leveraging data to drive informed…
Campaign Manager
Bachelor's Degree · $80,000
Develops, executes, and optimizes marketing campaigns across various channels to achieve business objectives,…
Case Study Writer / Customer Story Specialist
Bachelor's in Marketing, Journalism, Communications, or English · $72,000
Interviews customers and writes compelling case studies, success stories, and testimonials that demonstrate product…
Chief Communications Officer (CCO) / Chief Corporate Affairs Officer
Bachelor's degree (MA in Communications common) · $210,000
Leads all internal and external communications, public relations, corporate affairs, government relations, and…
Chief Communications Officer (CCO) / Chief Public Affairs Officer
Bachelor's degree (MA in Communications/PR common) · $210,000
Leads an organization's communications and public affairs strategy, overseeing media relations, internal…
Chief Content Officer (CCO)
Master's Degree · $250,000
The Chief Content Officer (CCO) leads an organization's overall content strategy, overseeing its creation,…
Chief Creative Officer
Bachelor's Degree · $180,000
Leads the creative vision and strategy for a company, overseeing all creative output, including advertising, branding,…
Chief Experience Officer (CXO)
Bachelor's degree (MBA/Design Thinking common) · $220,000
Leads an organization's customer and employee experience strategy, overseeing journey mapping, service design,…
Chief Growth Officer (CGO)
Bachelor's degree (MBA common) · $250,000
Leads an organization's growth strategy across marketing, sales, product, and partnerships, overseeing revenue…
Chief Insights Officer / VP of Research & Insights
Master's or MBA; Ph.D. advantageous · $185,000
Leads the entire research and insights function for an organization, setting strategic research agendas, building…
Chief Marketing Officer (CMO)
Bachelor's degree (MBA common) · $220,000
Leads the marketing organization, setting brand strategy, overseeing demand generation, product marketing,…
Chief Product Officer (CPO)
Bachelor's degree (MBA common) · $350,000
C-suite executive responsible for the entire product organization, setting product vision, strategy, and roadmap…
Chief Reputation Officer
Master's Degree · $180,000
Oversee and manage an organization’s public image and brand reputation by developing strategies to enhance positive…
Chief Storyteller / Chief Content Officer
Bachelor's in Communications, Journalism, or Marketing; MBA or Master's valued; 12+ years experience · $185,000
Serves as the organization's senior narrative leader, defining the overarching brand story, aligning content with…
Communications Director
Bachelor's Degree · $120,000
Leads the development and execution of comprehensive communication strategies to enhance an organization's public image…
Community Content Manager / Forum & Community Storyteller
Bachelor's in Marketing, Communications, or related field · $68,000
Creates and curates content for brand communities, forums, and member platforms, fostering engagement through…
Community Outreach Coordinator
Bachelor's Degree · $58,000
Develops and implements strategies to engage and build relationships with community members, organizations, and…
Competitive Intelligence Analyst
Bachelor's in Business, Marketing, or Intelligence Studies; MBA preferred · $85,000
Gathers, analyzes, and disseminates intelligence on competitors, market dynamics, and industry trends to support…
Consumer Insights Manager
Bachelor's in Marketing, Psychology, or Business; MBA preferred · $105,000
Synthesizes research from multiple sources to develop deep understanding of consumer behavior, needs, and motivations,…
Content Analyst
Bachelor's Degree · $70,000
Analyze digital content performance, identify trends, and deliver data-driven insights to optimize content strategy and…
Content Analytics Manager / Content Performance Analyst
Bachelor's in Marketing, Statistics, Data Analytics, or Business · $92,000
Measures and optimizes content performance across all channels, building dashboards, attribution models, and reporting…
Content Coordinator
Bachelor's Degree · $62,000
Orchestrates the creation, publication, and distribution of engaging content across various platforms. Ensures brand…
Content Creator
Bachelor's Degree · $116,615
Develops and produces engaging digital content across various platforms to connect brands with their target audience,…
Content Distribution Manager / Syndication Specialist
Bachelor's in Marketing, Communications, or Digital Media · $82,000
Maximizes content reach and engagement by managing distribution across owned, earned, and paid channels, developing…
Content Localization Manager / Multilingual Content Strategist
Bachelor's in Linguistics, International Business, Marketing, or Communications; multilingual fluency essential · $85,000
Manages the adaptation of content for global markets, overseeing translation, transcreation, and cultural adaptation…
Content Manager
Bachelor's Degree · $85,000
Develops and executes content strategies to attract, engage, and retain target audiences. Oversees content creation,…
Content Marketing Manager
Bachelor's in Marketing, Communications, Journalism, or English · $88,000
Plans, produces, and distributes content across blogs, social media, email, and gated assets to drive brand awareness,…
Content Marketing Specialist
Bachelor's Degree · $78,000
Develops and executes content strategies to attract, engage, and retain target audiences, driving brand awareness and…
Content Operations Manager (ContentOps)
Bachelor's in Marketing, Business, or Information Science · $95,000
Designs and optimizes the systems, workflows, and technology stack that power content production at scale, managing…
Content Repurposing Specialist / Multimedia Content Adapter
Bachelor's in Marketing, Communications, or Media; multimedia skills valued · $62,000
Transforms existing content assets into multiple formats and channels — turning blog posts into videos, podcasts into…
Content Strategist
Bachelor's Degree · $77,070
Plans, creates, and manages content across digital platforms to achieve business and user experience goals.
Conversion Copywriter / Direct Response Copywriter
Bachelor's in Marketing, Communications, or English; CRO certifications valued; portfolio of results essential · $85,000
Writes persuasive, data-driven copy optimized for conversions — landing pages, sales pages, email sequences, and ads —…
Copywriter
Bachelor's in English, Advertising, Communications, or related field · $65,000
Crafts persuasive and compelling copy for advertising campaigns, brand messaging, product descriptions, and marketing…
Copywriter (Brand / Advertising)
Bachelor's in English, Communications, Advertising, or Creative Writing; portfolio essential · $72,000
Crafts compelling advertising copy, taglines, brand messaging, and campaign concepts across print, digital, TV, and…